This week I am tackling Roland Barthes and
his discourse on social semiotics. Barthes’ text A Lover’s Discourse (1978) is a series of fragmented essay style
musings on the rhetoric that exists in popular discourse surrounding the verbal
interaction between lovers.
Chandler (2007, pg. 2) describes semiotics
as being more in depth than the basic ‘study of signs’ definition, but of being
the study of anything that ‘stands’ for something else. This would include “words,
images, sounds, gestures and objects“ (p. 2), leading to a broad study of “how
reality is represented” (pg. 2). Chandler goes on to describe how modern
semiotics stems from two schools of thought – the Swiss linguist Saussure and American
philosopher Peirce.
Barthes follows in the Saussurean
tradition, with his interest in linguistics and language leading him to write A Lover’s Discourse in an attempt to produce
a truly neutral document, one that would not lead the reader with implied
meanings or culturally understood contexts in the language used.
His narrative titled Waiting consists of six small paragraphs of the internal dialogue
his character endures whilst anticipating the arrival of another person,
perhaps a date. The paragraphs chart emotions felt, whilst trying to rein in
these emotions, and maintain a sense of ‘proportion’ (Barthes, 1978, pg 37). The
language used is evocative, yet not. His opening paragraph clearly states he is
“waiting for an arrival” (pg. 37), before paragraph two declares he is
‘organising’ and ‘manipulating’ the waiting (pg. 37), turning it into a play
which is acted out in various scenes of reaction – “taking it badly”, or a
‘calm’ greeting (pg. 37-38).
The specific words used to tell this story
become ‘signs’ of how this scenario will play out. If the character ‘takes [the
waiting] badly’, then the reader can assume this to be a sign of a negative
outcome of the interaction between the characters when they do meet. Whereas if
the character gives a ‘calm’ greeting, perhaps the character is forgiving of
the lack of punctuality of the other, which could be taken as a sign of the
characters personality, perhaps as a relaxed, understanding individual.
However these signs may not signify the
‘true’ nature of the character, perhaps they give a calm greeting as a sign of
manners when truly they feel something else? The signs then signify something
else, though the sign is the same action.
The understood terminology is therefore
dependent on context and individual understandings, the very implication that
Barthes hoped to disprove with his text.
References
Barthes, R 1978, 'Waiting', A Lover's Discourse, Farrar, Strauss & Giroux (trans.), Noonday Press, New York, pp. 37-40.
Chandler, D 2007, Semiotics: The Basics, Routledge, New York.